Description:
Community leaders and staff with a role involved in engagement and consultation have a menu of ways to reach their communities, but social media is often neglected as an option.
Social media is not going to go away and certainly isn’t a fad and this means that if we really want to engage more people with ever decreasing budgets then we need to embrace social media as one of our tools.
This course will look at the most popular methods of social media, which are best for your personal needs and the needs of your organisation as well as the risks and the solutions to keep you both safe in your work as well as up- to- date with your methods.
Whether you are totally new to social media or are trying to decide which method works best for your needs this course has something for you.
Programme covers:
- Using social media to enhance your community engagement strategies
- Good and bad practice in using social media
- Horses for courses – what types of social media are appropriate for you?
- Blogging
- Websites
Programme
10:00-10:30 Registration & refreshments
10:30-10:45 Introductions
10:45-11:15 Engagement: What works and doesn’t work?
11:15-12:00 The benefits of social media
12:00-12:30 Social media: what is right for you?
12:30-13:15 Lunch
13:15-14:15 Overview of the most popular methods
14:15-14:45 Risks
14:45-15:00 Summary
15:00-15:30 Overview and questions
15:30 Close